Protesters who are known as Economic Freedom Fighters (EFF) have Vandalized the H&M Stores in Johannesburg, South Africa over the Racist AD made by H&M Last week. H&M went online to apologize over the “Coolest Monkey In The Jungle” AD they did using a five-year-old model who is originally from Kenya.
Mannequins and rails of clothes were sent flying and trampled on by activists as they stormed H&M Stores across Johannesburg and demanded the retailer shut its doors or face ‘indefinite’ action. People who came to shop were forced to flee, as the Economic Freedom Fighters who wore uniforms of the country’s radical opposition party swept through at H&M stores across the city, including Africa’s flagship store in the upmarket suburb of Sandton.
The Swedish Brand has faced serious criticism over this Advert
and a lot of celebrities also frowned at the Ad. The Mother of the five-year-old Terry Mango who told people to “Get Over it” also complained of facing serious abuse online for saying so.
The Economic Freedom Fighters (EFF) protesters targeted six H&M stores in the Gauteng province, where South Africa’s economic hub of Johannesburg is located, tearing down shop displays and throwing clothes around, police said.
Police tried to curb the violent protests by firing rubber bullets at protesters, but they had vandalised a string of H&M’s stores in South Africa and ordered the Swedish brand to stop trading.
The spokesperson for Economic Freedom Fighters (EFF) Mbuyiseni Ndlozi said that was too little, too late.
“The time of apologies for racism is over; there must be consequences to anti-black racism, period!”
Watch video below to see how the EFF Vandalized H&M stores in South Africa: